Product Management at Applied Intuition

Solve new problems and own products end to end

Applied Intuition is a product-driven company. The success of our products directly determines the success of our business. Product Managers at Applied Intuition own product development end to end – from understanding market needs to pitching in sales, building features, and delivering value in hands-on meetings with customers.

Who we Build for

Who uses Applied Intuition’s products?

Here are some examples of how autonomous vehicle engineers use Applied Intuition's software.

Customer
Kodiak (Silicon Valley)

Use case
Developing a fully autonomous truck for US highways

Customer
General Motors (Detroit)

Use case
Developing the world’s most advanced ADAS system for passenger cars

Customer
Toyota (Japan)

Use case
Building a common software platform to power all AV and ADAS development for one of the world’s largest automakers

HOW WE’RE DIFFERENT

What’s unique about Product Management at Applied Intuition?

Product at Applied Intuition

vs.

Big tech

Traditional enterprise

Vertical autonomy

Startups

Own entire products from pre-sales discovery to feature delivery

vs.

Focus on a specific part of the product development lifecycle

Focus on market signal and revenue & gain experience in Sales and Marketing

vs.

Have limited impact on the company’s revenue

Build and ship quickly with little time spent on administrative work

vs.

Spend significant time on stakeholder management and other overhead

Build products for the world’s leading AV programs

vs.

Build products for large teams in established industries

Solve fundamentally new technical challenges involving big data, machine learning, motion planning, and more

vs.

Develop incrementally better solutions for existing challenges

Add real value to the world and solve problems that impact your own life as a driver, passenger, and pedestrian

vs.

Build deep domain knowledge that has limited overlap with your day-to-day life

Accelerate autonomy as a whole by working with major players across verticals

vs.

Your overall impact is limited to the success of a single AV program

Ship features that are immediately used to improve AV testing and development

vs.

Users won’t experience the benefit of your work until large-scale deployments happen

Get direct, actionable feedback from real users on a daily or weekly basis

vs.

Focus on research and development work measured by internal KPIs

Manage multiple revenue-generating products that tackle different use cases

vs.

Solve problems for a single-product company

Work with engaged customers to constantly solve problems and determine what to build next

vs.

Search for product-market fit

Product Management plays a key role as the lynchpin of Sales, Marketing, Design, and Engineering

vs.

Product Management sometimes is second to Engineering or Sales goals

What we do

What’s a day in the life of a Product Manager at Applied Intuition?

PMs at Applied Intuition do whatever is required to drive revenue for their product. A typical day often touches on sales, customer success, strategy, design, and more.

9:00 AM

Sales

Join a European sales call to pitch an autonomy startup on Applied Intuition’s tools. Work with Sales to determine next steps to push the engagement to a PoC.

10:30 AM

Engineering

Join an engineering team’s standup to review release progress and answer nuanced questions that arise during development.

11:30 AM

Customers

Meet with a current customer to understand their challenges in managing tests for their different vehicle platforms. Share relevant documentation to address their questions.

1:00 PM

Strategy

Draft a document that outlines Applied Intuition’s strategy on how to best support open standards across abstract scenarios, logical scenarios, maps, and terrain. Review with relevant eng owners.

3:00 PM

Design

Meet with an engineer and a designer to review product feature mocks. Update the product requirements doc based on small changes from the discussion.

5:00 PM

Project Mangement

Follow up on action items from the day. Update the project status on key PoCs and internal sprints. Make sure that product teams are operating at full speed.